Inhalt

Abstract:

Change processes are a core element of the professional life in companies today. The challenges coming with change, are well known. Already in 1532, Niccolò Machiavelli described in his book "The prince" the difficulties to implement changes.  
A variety of projects in companies still fail at these challenges today, for lots of different reasons. In globally operating companies intercultural aspects increase the difficulties. A number of prominent examples shows this: the attempt of the merger between Daimler and Chrysler, or BMW and Rover.  
Especially the cultural component is often neglected in an organizational change - too often the goals are purely data-driven. Yet many studies have shown, that the corporate culture is just as important for a successful change as the strategy and the structure of a company.  
This course offers an overview of this important topic: What is change management? Why is change so difficult? And what are the key success factors? These aspects are discussed with a specific focus on changes in international environments. Globalization offers both opportunities and challenges, which are considered in more detail.  
A prerequisite for participating in this course is a very god command of the English language. The course - all lectures, as well as all tasks and the exam - will be completely in English.  
In order to receive the ECTS for this course, participants need to hand in a group task every week (group size 4-6 students), as well as pass the exam at the end of the semester.

Gliederung:

- Chapter 1: The case for change - why change is necessary for a company in a global word  
- Chapter 2: The nature of change in an international setting  
- Chapter 3: Change Management or Change Leadership in a global context?  
- Chapter 4: Communication as the key to manage change effectively  
- Chapter 5: Managing the (inter-)cultural aspect of a change process  
- Chapter 6: Change Management - Summary and review

Detaillierter Inhalt:

Chapter 1: The case for change - why change is necessary for a company in a global word  
- What are the key triggers for change in a global world?  
- Why is change inevitable if you want to continue to grow?  
- What are typical scenarios to initiate change?  

Chapter 2: The nature of change in an international setting  
- How do people react to change - the psychological dimension
- forms of resistance and ways to overcome them  

Chapter 3: Change Management or Change Leadership in a global context?  
- Is Change Management an oxymoron?  
- Who drives change?  
- What is the key responsibility of leaders?  

Chapter 4: Communication as the key tool to manage change effectively  
- Why is communication crucial to the success of a change process?  
- What are effective communication tools?  

Chapter 5: Managing the (inter-)cultural aspect of a change process  
- What is culture and how does it influence change projects?  
- What is the role of culture in (international) mergers?  

Chapter 6: Change Management - Summary and review
- Implement your learnings in a real change project
- preparation for the exam

Learning goals
The learning goals for this course are listed here. You will:
... receive a comprehensive overview on the current status of change management in theory and in practice
... get to know the most important theoretical models and learn about their relevancy in corporate practice  
... understand the biggest challenges in change projects, and the way people react to change
... learn about ways how to deal with these reactions
... understand the role of leaders in change

Lern-/Qualifikationsziele:

-

Lehrveranstaltungstyp:

Kurs

Interaktionsformen mit Betreuer/in:

E-Mail, Übungsaufgaben

Interaktionsformen mit Mitlernenden:

E-Mail, Chat, Foren, Gemeinsame Aufgabenbearbeitung

Kursdemo:

zur Kursdemo

Nutzung

Kurs ist konzipiert für:

Uni Würzburg:
Master of Science in Wirtschaftswissenschaften / Wirtschaftsinformatik

Wirtschaftswissenschaftliche Studiengänge, Ingenieurswissenschaftliche Studiengänge mit inhaltlichem Schwerpunkt Personal, weitere sämtliche Studiengänge mit Schwerpunkten im Bereich Personal, Organisation

Formale Voraussetzungen:

keine

Erforderliche Vorkenntnisse:

keine

Hinweise zur Nutzung:

-

Kursumsetzung (verwendete Medien):

-

Erforderliche Technik:

-

Nutzungsentgelte:

für andere Personen als (reguläre) Studenten der vhb Trägerhochschulen nach Maßgabe der Benutzungs- und Entgeltordnung der vhb

Rechte hinsichtlich des Kursmaterials:

-

Verantwortlich

Anbieterhochschule:

FH Kempten

Anbieter:

Kathrin Horn

Prof. Dr. Katrin Winkler

Autoren:

Katrin Winkler

Betreuer:

Kathrin Horn

Prüfung

Prüfungsangebot zur Lehrveranstaltung

Art der Prüfung:

schriftlicher Leistungsnachweis (Klausur)

Bemerkung:

–

Prüfer:

Prof. Dr. Katrin Winkler

Prüfungsanmeldung erforderlich:

ja

Anmeldeverfahren:

Die Anmeldung zur Prüfung erfolgt über das vhb-Portal.

Prüfungsanmeldefrist:

01.03.2015 00:00 Uhr bis 14.09.2015 23:59 Uhr

Prüfungsabmeldefrist:

01.03.2015 00:00 Uhr bis 14.09.2015 23:59 Uhr

Kapazität:

–

Prüfungsdatum:

Nach Absprache mit dem Prüfer bis spätestens 31.07.2015

Prüfungsdauer:

–

Prüfungsort:

Kempten und Würzburg

Zuständiges Prüfungsamt:

Kempten und Würzburg

Zugelassene Hilfsmittel:

keine

Formale Voraussetzungen für die Prüfungsteilnahme:

keine

Inhaltliche Voraussetzungen für die Prüfungsteilnahme:

keine

Zertifikat:

Ja (bewerteter Schein)

Anerkennung:

–